Overview:
Taco Lucha is one of my favorite restaurants in Manhattan, KS, a small college town home to the K-State Wildcats. Taco Lucha has a uniquely vibrant, corky look besides making some of the best tacos in town. The deliverables for this project were to rebrand their logo/colors and website. My overall goal was to keep the liveliness of Taco Lucha while bringing in some modern, consistent new looks.
Original Logo
New Logo
I wanted to keep the original logo's fun, corky feel, simplify it, and make it more versatile in a wider color palette.
Updated Color Palette
Original Website
New Website
Desktop Version
Mobile Version
Updated Signage
