Brand Awareness Campaign
About Re:start Bank: Re:start is an emerging multi-lingual digital bank that cares about social impact. One way we do this is by donating to charity: water transparently supplies clean water to people who need it most. That means no account minimums, hidden fees, and 100% transparency in charitable contributions. With each swipe of your debit card, Re:start contributes funds to clean water initiatives worldwide at no cost to you. Our app is currently available in 8 languages.
Deliverables: Create a brand awareness campaign in Russian to gain more multi-lingual users on the app. Make four ad sets for paid social and DSP that direct to a landing page to drive email sign-ups and app downloads. Overall, the goal for the client is to have more brand awareness and have 1,000 new accounts open on the app.
Paid Social - Russian Version
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/e148d7f7-e874-4f43-9ba9-199a9396e18b_rw_1200.jpg?h=f5e685d71eeda1cdf163764abb5c35f4)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/c5ec93ba-baa5-478e-b416-c1d460b449f5_rw_1200.jpg?h=4b20b4b9da21853e3bfb17742da7f4b1)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/7b06909a-4249-44b5-8bda-daf6203d0fa3_rw_1200.jpg?h=2226a154a7edf8166742a62006ca6bb1)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/8d44872e-510f-4c51-9d60-aa167bd4ee74_rw_1200.jpg?h=5aec14812ed0a3c1ef25f37ee5c27b8e)
Live Ads on Facebook
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/33c43f5a-e82d-47e7-bb72-e5981fd01823_rw_1200.png?h=a532df796e90871002f6ea1310ec7384)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/f0a73604-f0f3-478f-8c94-4bda98623068_rw_1200.png?h=e06cf9e95ce0fc86ec8a7db74a6304f3)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/c7a4a38d-603e-45cc-91a8-0e952d2db1c1_rw_1200.png?h=10a2a1fb53f68d249c5d358efc58ab33)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/9a28c611-718f-4d73-8148-1cd4bfdd1561_rw_1200.png?h=3ae6e884b19d3a2fccaa20c6d02ca954)
Paid Social - English Version
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/8864e312-c0cd-4869-861f-116eb465e3d5_rw_1200.jpg?h=ff03fbf57c10b941542a46d22e8d91c4)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/15f16462-88b8-406d-936a-bd3dba525834_rw_1200.jpg?h=e292c6436023de69130edbf3eac4e45d)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/80e8d735-e636-45ef-bb5e-9a48e9aba053_rw_1200.jpg?h=17a510082a5444b06f3026d1e5ff0ad5)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/81dc524e-758f-48ee-94ae-2acab8e66fee_rw_1200.jpg?h=36f5e45d7902d968311c618cd3c29b45)
DSP - Russian Version
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/ad6d208a-2d1d-4ff5-8d26-68211308cf1f_rw_1920.jpg?h=1904736f051d141bccc2ec04ab737568)
DSP - English Version
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/bfe9060c-20bf-45ab-81e1-880747cffccd_rw_1920.jpg?h=3f3515b90c74d2f68d8f0ddaabc3e8e7)
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/b1557410-eeb5-4446-94ad-fda02c65633a_rw_1920.jpg?h=00b419b94e6f2944d3b5fb44ec006608)
Landing Page - Russian Version
![](https://cdn.myportfolio.com/e200c1659044ed7adaf914e0f145fbd9/62b4d5f3-0512-45de-aa54-9ce32845a785_rw_1920.png?h=924310aa58be34e8b970db94a6f59888)